Social Media & Mobile Devices

By | Mobile | 15 Comments
Social Media & Mobile Devices

With more people buying smart phones every month and the growing popularity of social media networks, it’s no surprise social media is taking over mobile devices now. There are now over 50 popular apps for mobile devices that are designed to organize social media accounts or make it easy to view account information from a phone. New data suggests that 72 million people in the United States accessed blogs and social media websites from the mobile phones in August 2011. This represents an amazing 37% increase in a single year, with an even greater rise expected this year.

The Rise in Popularity

The research organization comScore is estimating that 30% of all mobile phone users now gain access to a variety of social networking services with their phone, with almost 40 million in the United States doing so on a daily basis. About 3 out of every 5 smartphone users access one of these networks each month as well. Twitter, Facebook and LinkedIn are even reporting measurable increases in mobile activity on their websites.

The Rise in Popularity

Mobile Growth

Twitter reports that mobile use of their service has increased a spectacular 75% in one year, giving them over 13 million mobile Twitter users. LinkedIn found mobile use in America increased 69% in the last year while Facebook’s mobile users grew 50%. While this percentage is the smallest, it represents an audience that has climbed to 57 million in the United States alone.

Browser Access vs Apps

Browser Access vs Apps

Still, most mobile users are still accessing their favorite social media networks through mobile browsers instead of apps. The use of apps to access these sites has increased 126% over the last year but browser use still remains the most popular choice among smartphone owners. Following is a quick overview of some social media apps that are becoming increasingly popular with smartphone users.

The Facebook App

The Facebook App

This is the most popular mobile phone app to access social media networks. The Facebook app is the most used social networking platform and allows users to follow and comment on posts from their friends, send messages and post photos directly from their smart phone. New updates also mean larger, high resolution pictures, the ability to zoom, quick navigation and the chance to play Facebook games on the go. Searching and chatting is also improved to make the experience as streamlined as possible.

The Twitter App

The Twitter App

This is another popular app gives users the freedom to Tweet on the go. With this app you can follow your favorite celebrities, businesses and friends to stay up to date. You can also use the real-time search feature to see what’s popular around the world. Take a look at suggested users by category, browse different topics and find out what people are talking about today.

Google+

Google+

The social app from Google is relatively new option and represents Google’s attempt at creating a solid social media platform. Many people are already switching to Google+ from Facebook for a better experience. The streamlined look of Google+ is also a more popular way to keep in touch with business contacts on a mobile device.

Social media on mobile platforms is growing faster than ever, and new apps are being released every month to meet this growing need. Facebook and Twitter are two of the most popular media apps, but many are working to take their place. A growing number of social media apps are even giving users the ability to access all of their media accounts in one place, making it easy to stay in touch with friends on every website. With over 72 million people in the United States already accessing their social media accounts through their smart phones, the demand is only expected to rise.

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John Lewis

John Lewis

This post is written by John Lewis and he works at PriceCollate. You can checkout the blog of website here.
John Lewis

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  • http://www.tepozzt.com tepozzt

    nice post brother :)

    [Reply]

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  • http://dashter.com Dave Cole

    Hi John,

    I’m surprised you left off the LinkedIn iPhone app… It’s one of the more unique social apps on the market – though I suppose it probably gets used a lot less than FB, Twitter, or Google+ even at this point. Not sure what their web app experience is like, but when I’m at any type of professional networking event I tend to reach for Twitter first, LinkedIn second.

    However, all that said; it’s neat to see the mobile category blossoming these days. Lots of innovation – and there’s plenty more room to grow. I think the adoption of 4G iPhones will make a big difference as well – I’d guess once / if that rolls out we’ll see a lot more focus on mobile video uploads (since the networks will finally be able to cope with lots more high-def vids).

    [Reply]

  • Jennifer

    Personally i don’t used facebook but i now think i should used.That facebook app looks really cool.Thanks John for your best article.By the way,you worked PriceCollat?lol.My friend also worked there.

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  • Latia

    Nice sharing of post..very useful..I think I can get a lot of info here..thank you for sharing this to us..

    [Reply]

  • http://blackhorsevideography.com Alex

    Facebook, Twitter, and Google dominate this area but lower level apps are starting to gain in popularity like Pininterest. The best part of continue growth in this area is the increase in innovation and ingenuity of these apps and devices.

    [Reply]

  • http://www.tepozzt.com tepozzt

    WONDERFUL Post.thanks for share :) . http://www.tepozzt.com [FREE download software FULL crack,serial,keygen ] :) thx

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  • http://FUTRS.com Future Trends

    I use all these apps regularly, and like Dave mentioned, LinkedIn is one of the better ones as well.

    The only problem that’s happening right now, is that all these apps that you just mentioned USED TO load and run very fast and smooth… however, as the push towards mobile has increased, so has the power to run these apps… the new Twitter app for example is great – but it runs so slow to retrieve information, such as connections, saved searches..etc.
    .. facebook also… just too slow for me to really indulge.

    I do a lot of research on my phone, and once i find a few articles, videos that i want to really dig in to, i email myself so i can see on my desktop.

    … evolution will change all this, but for now, it just is what it is.

    [Reply]

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  • http://smashinghub.com smashinghub

    ios is much famous now a days for social media, i would love to use facebook and pinterest apps on iphone

    [Reply]

  • http://sizzlingmagazine.com Sizzling Magazine

    this is a really nice and well written post. Good work john

    [Reply]

  • http://www.ienticement.com iEnticement

    mostly bloggers keep updates due to useful apps and we should choose only ultimate apps from millions of app and i recommend “tweetdeck” + “pinterest” + “stumbleupon”.

    [Reply]

  • http://lolposter.com LOLPoster

    Yes, I use nearly all of those apps. Helps me connect to everyone on-the-go.

    [Reply]

  • http://entertainmentbuzzz.com/ Jia

    All these apps are necessary to keep in touch with others.

    [Reply]